The possibilities are endless

Ramanujan is a prediction layer that brings the power of Artificial Intelligence into the Lemnisk Customer Data Platform. The algorithms under Ramanujan use modern methodologies like Deep Neural Network (DNN) and Q-Learning to accurately predict the right channel and time for users.

The AI engine orchestrates millions of user journeys and enriches their experience with personalized messages on their preferred channels. Marketers can leverage Ramanujan to significantly improve digital engagements and boost customer conversions.

Numbers

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30%

Clicks Uplift

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200mn+

Total Impressions served till date

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30mn+

Data points processed

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51+

Decision-making variables

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30%

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200mn+

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30mn+

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51mn+

Clicks
Uplift

Total Impressions
served till date

Data points
processed

Decision-making
variables

Capabilities

Capabilities

Predictive segmentation

Predictive segmentation

Understand the buying propensity of each user using 50+ vertical specific data variables and segment them into a different sub-categories. Lemnisk’s self-learning algorithms feed on historical and real-time data to nurture these users with one to one conversations.

Behavioral tracking

Behavioral tracking

Target your users on their preferred channels and choice of time based on their exhibited behavior. Ramanujan’s AI Engine finds hidden relations and predicts a channel affinity score based on the behavior exhibited by the user.

Omnichannel orchestration

Omnichannel orchestration

Create a consistent omnichannel experience with real-time data of your users. Ramanujan uses reinforcement learning to personalize user journeys based on their behavioral data across different channels and devices.


Predictive AI

Predictive AI

Predict the future course of action for millions of users with Deep Neural Network (DNN) + Q learning approach. By understanding each customer’s buying journey, achieve personalization at scale with Lemnisk’s cutting edge algorithms. Drive higher user acquisition and retention with marketing messages tailored to each customer’s needs.
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"The platform has enhanced our customer experience significantly, resulting in higher ROI."

anika

Anika Agarwal, SVP – Marketing & Head - Marketing, Digital, and Direct Sales

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