Traditional martech & adtech worlds have operated in silos which has resulted in financial marketers being
unable to leverage the two technologies for better customer engagement and conversions.

Lemnisk powers Marketing & Advertising tech convergence that helps financial marketers improve campaign
effectiveness by optimizing the marketing spend and utilizing marketing channels more effectively.

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Utilize free channels before Paid

Lemnisk’s AI Platform helps financial marketers optimize the effectiveness of free marketing channels and extract quality marketing leads before spending marketing budgets on programmatic campaigns.

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Optimize marketing spend on paid channels

Financial marketers leverage Lemnisk’s Customer Data Platform to get clearer insights into user behavior and preferences. They can now target customers/prospects with programmatic campaigns who are more likely to interact and engage and thereby bring down marketing costs.

Increase call center efficiency through programmatic campaigns

Lemnisk increases call-center efficiency by bringing in call-center data to its CDP. With this data, financial marketers are able to follow-up with programmatic campaigns for prospects who are most likely to engage positively and lead to an early conversion or product-upsell.

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Maximize The Digital Share Of Your Business

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Our Latest Offerings

E-BOOKS

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How AI can be a Game-Changer for Financial Marketers

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INFOGRAPHICS

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DMP vs CDP

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WHITEPAPERS

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Why Financial Services Marketers Need a Vertical-Specific Customer Data Platform

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Maximise The Digital Share Of Your Business
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