Lemnisk’s Intelligent and Secure Customer Data Platform drives customer engagement and conversions for Financial Services marketers by orchestrating hyper-personalized experiences.
But what makes us stand out is that we own your relationship end-to-end. Right from solutioning, to implementation, to delivery and reporting, we get you the results that you want out of the platform.
We genuinely believe that any Customer Data Platform implementation needs the following factors to succeed:
A CDP by design has to be very flexible in its ability to ingest data from various sources - whether they are CRM systems like Microsoft Dynamics or Marketing Automation systems like Adobe Experience Manager/Test & Target or new age chatbots like Senseforth. The CDP should also be flexible in sharing this data with different sources such as call centers, especially the ones that may be critical for insurance companies. Finally, the CDP should self-learn to make you more efficient, our Ramanujan AI module is proven and designed to do exactly that.
While you lay out the long term vision, we also identify a series of use cases with which we want to get started. Once these use cases are live, they automatically and organically start "building out the CDP". And then we add more channels and data sources to make the CDP a very powerful and central capability to digital marketing.
Lemnisk is focused exclusively on Financial Services. We believe that successful CDPs will ultimately be vertical in nature. At Lemnisk, we create a high touch "Center of Excellence" for your account. And this delivery center works closely with you and your team to own all aspects of value creation - implementation, operations, and reporting
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