Lemnisk Gets Recertification on ISO 27001 and ISO 27018

Bangalore, 30th August 2018 Lemnisk today announced that it has received certification for ISO 27001 and ISO 27018 for the second year in a row. ISO 27001:2013 is globally acknowledged as the most comprehensive standard for information security covering every aspect of people, process and systems security. ISO 27018:2014 further establishes additional control objectives, controls, and […] Read more "Lemnisk Gets Recertification on ISO 27001 and ISO 27018"

Royal Sundaram Lifts Online Conversions Through Personalized User Engagement Driven by Lemnisk’s Customer Data Platform

BANGALORE and CHENNAI, May 24, 2018 Royal Sundaram has become one of the first general insurance companies in India to deliver hyper-personalized experiences for its users across marketing channels on and off the website. With Lemnisk’s Customer Data Platform (CDP), Royal Sundaram now delivers a relevant and highly personalized experience to its users that is […] Read more "Royal Sundaram Lifts Online Conversions Through Personalized User Engagement Driven by Lemnisk’s Customer Data Platform"

Aegon Life chooses Lemnisk’s Growth Marketing Platform to drive up online user engagement

MUMBAI, MAHARASHTRA, INDIA, April 30, 2018 — Aegon Life has chosen Lemnisk to implement its Growth Marketing Platform targeted at creating a strong omni-channel experience for its customers. Powered by an underlying Customer Data Platform (CDP), Lemnisk’s Growth Marketing offering leverages artificial intelligence to segment users based on their buying propensity and target them with […] Read more "Aegon Life chooses Lemnisk’s Growth Marketing Platform to drive up online user engagement"

Vizury Engage rebrands itself as Lemnisk, the world’s first Growth Marketing Platform for Financial Services

Bangalore, 18th April 2018 Vizury Engage announced today that it is changing its name to Lemnisk to reflect its vision of enabling agile digital growth for Financial Services marketers. The company also unveiled the industry’s first Growth Marketing Platform designed for Financial Services enterprises like banks, insurance, securities and mutual funds. “Financial services enterprises are […] Read more "Vizury Engage rebrands itself as Lemnisk, the world’s first Growth Marketing Platform for Financial Services"

Max Bupa in partnership with Lemnisk introduces an industry first predictive artificial intelligence algorithm to orchestrate personalized customer experience

New Delhi/Bangalore, March 21, 2018: Max Bupa Health Insurance has for the first time introduced personalized experiences for its customers across multiple marketing channels using an artificial intelligence based prediction algorithm ‘Ramanujan’ devised by Lemnisk. Lemnisk’s Ramanujan is a set of algorithms that helps brands infuse artificial intelligence into customer segmentation and customer journey and […] Read more "Max Bupa in partnership with Lemnisk introduces an industry first predictive artificial intelligence algorithm to orchestrate personalized customer experience"

Lemnisk gets ISO 27001 & ISO 27018 certification

Bangalore, 12th October 2017 Lemnisk today announced that it has been ISO 27001:2013 and ISO 27018:2014 certified. ISO 27001:2013 is globally acknowledged as the most comprehensive standard for information security covering every aspect of people, process and systems security. ISO 27018:2014 further establishes additional control objectives, controls, and guidelines for implementing measures to protect Personally Identifiable […] Read more "Lemnisk gets ISO 27001 & ISO 27018 certification"

Lemnisk’s Customer Data Platform gains global validation with CDP Institute Partnership

Bangalore, 21st September 2017 Lemnisk today announced that it has been inducted into the Customer Data Platform Institute as a member. The Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management. Members go through a rigorous CDP product capability assessment before becoming eligible to join. Customer Data Platforms provide a marketer-managed […] Read more "Lemnisk’s Customer Data Platform gains global validation with CDP Institute Partnership"

Coverfox and Lemnisk Innovate on ‘Quote Level Personalization’ to Drive Down User Acquisition Cost by 75%

Bangalore, Aug. 17, 2017 Coverfox, a global top 50 Insurtech company has disrupted the Indian insurance ecosystem with its comparison website where users can compare, buy and manage insurance policies. Coverfox has been working with Lemnisk to pioneer and execute ‘quote level personalization’ across online marketing channels to effectively engage with users who drop off from […] Read more "Coverfox and Lemnisk Innovate on ‘Quote Level Personalization’ to Drive Down User Acquisition Cost by 75%"

HDFC Bank chooses Lemnisk to execute its personalized website engagement strategy

Bangalore, 21st February, 2017 HDFC Bank has chosen Lemnisk’s Data and Marketing Platform to help execute its personalized multi-channel engagements beginning with its website. HDFC Bank is the first private bank in India to acknowledge and embrace the role of technology in marketing to create a consistent and personalized experience for its customers across all […] Read more "HDFC Bank chooses Lemnisk to execute its personalized website engagement strategy"

Max Bupa Partners With Leading Big Data Marketing Company Lemnisk to Engage Digital Customers

New Delhi/Bangalore,March 31, 2016: Max Bupa Health Insurance has entered into a strategic partnership with Lemnisk, a leading Data and Marketing Platform, to personalize and deepen customer engagement on various online and social platforms. Lemnisk helps leverage data from disparate online and offline sources to segment users and target them with personalized engagements. Max Bupa […] Read more "Max Bupa Partners With Leading Big Data Marketing Company Lemnisk to Engage Digital Customers"