5 Banking Growth Marketing Use Cases
The BFSI industry globally is experiencing a great boom in the online market space.
Are you prepared for this digital explosion? How do you make the most of online traffic to maximize digital revenue?
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RESULTS
12%
Increase in unique repeat visitors among total unique visitors on the website
33%
increase in unique repeat visitor conversion
RESULTS
300%
Increase in Lemnisk's contribution to Coverfox website conversions
34%
In 34% of Lemnisk contributed conversions, the purchase was made in the same session as clicking the ad
200%
Increase in CTR due to real time personalization of ads
“We have consistently improved both scale and acquisition costs on their platform. Most importantly, we have been able to jointly push the marketing innovation envelope further, a decisive factor for us as we look to disrupt the Indian online insurance space”
Jaimit Doshi,
Marketing & Sales Head, Coverfox
“Lemnisk has the unique ability to combine online and offline data at a user level and use them in highly flexible personalization frameworks.
This was key in executing our digital strategy and helped us increase digital conversions on our website as well”Jahid Ahmed,
Head - Digital Marketing at HDFC Bank
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