Modern businesses often interact with customers through many identifiers—such as Lead IDs, Policy IDs, or application numbers. These disconnected identifiers risk fragmenting your user data across multiple profiles.
Lemnisk’s Entity-Level Identity Resolution intelligently links those identifiers—like Lead ID and Policy ID—to a single, primary user identifier (such as a mobile number). The result? Every touchpoint, transaction, and interaction converges into a single, accurate user profile that supports more strategic targeting at both the user and business group level.
Unified Customer View
Say goodbye to fragmented data. This feature consolidates every identifier into a comprehensive, single customer profile—no more isolated leads or policy records floating around your system.
Better Engagement
Marketers can now personalize outreach and automate campaigns both at an overall user level and for specific entities (e.g., policy renewals or lead nurturing). Additionally, by unifying varied identifiers, brands gain the power to target customer segments not just individually, but also at the business or entity level.
Reduces Redundancy
Duplicate profiles clog systems and dilute results. With entity-level resolution, the AI Engine eliminates redundancies, making your data cleaner and your operations more efficient.
