Modern businesses often interact with customers through many identifiers—such as Lead IDs, Policy IDs, or application numbers. These disconnected identifiers risk fragmenting your user data across multiple profiles.

Lemnisk’s Entity-Level Identity Resolution intelligently links those identifiers—like Lead ID and Policy ID—to a single, primary user identifier (such as a mobile number). The result? Every touchpoint, transaction, and interaction converges into a single, accurate user profile that supports more strategic targeting at both the user and business group level.