The Segments tab UI has been made cleaner and a search bar has been added to improve the user experience and reduce the time taken to configure campaigns.

✅ Easy Segment Search - Users can now search a segment using the name or segment ID.

✅ Intutitive User Interface - Segment titles such as “Created By”, “Segment ID”, and “Segment Priority” have been simplified and added in the table.

✅ Segment Preview - Directly access the Segment Preview by clicking the icon in the segment list page.

The Reporting tab has been equipped with features that enable the user to plot line graphs and perform campaign and channel-level comparisons.

✅ Explore - Perform a campaign-level comparison between various metrics over a date range.

✅ Channels - Do a channel-level comparison between various metrics over a date range.

✅ Automated Reports - Automate report creation and generate complex reports that can be saved for future reference.

The Customer One View tab gives a snapshot of data that is unified from various data sources at a single user-level.

✅ Single User View - Get a snapshot of a user’s profile and see various unique user identifiers and basic engagement statistics.

✅ User Behavior Details - The details of all the product pages visited by the user along with their metrics are seen here.

✅ Taxonomy - This section highlights the taxonomy details based on a user’s web browsing history on DMP partner websites

The Channels tab has been designed to easily track all channels and their engagement metrics.

✅ Channel Summary - Get an overview of an account's channels and obtain a snapshot of the total and active engagements within these channels.

✅ Channel Tabs - Reduce the time required to configure and run campaigns through these individual channel tabs.