{"id":2896,"date":"2021-08-23T10:17:07","date_gmt":"2021-08-23T04:47:07","guid":{"rendered":"https:\/\/www.lemnisk.co\/blog\/?p=2896"},"modified":"2021-08-23T18:49:51","modified_gmt":"2021-08-23T13:19:51","slug":"lemnisk-plans-us-expansion","status":"publish","type":"post","link":"https:\/\/www.lemnisk.co\/blog\/lemnisk-plans-us-expansion\/","title":{"rendered":"Lemnisk Plans US Expansion with Strategic Hiring"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Customer data is getting more and more valuable with time. With the impending <a href=\"https:\/\/www.lemnisk.co\/blog\/third-party-cookies\/\" target=\"_blank\" rel=\"noopener\">deprecation of third-party cookies<\/a>, global enterprise marketeers have realized the importance and immense potential of first-party customer data. Using advanced solutions such as Customer Data Platforms (CDPs), they are able to unify data, extract actionable insights, and activate them across multiple channels and devices. As per a recent industry report from the CDP Institute, the industry is booming and is poised to reach US$ 1.6 billion in 2021.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Lemnisk\u2019s world-class &amp; secure AI-driven Customer Data Platform is trusted by some of the largest enterprises in the world today. The company\u2019s growth in the APAC and Middle East market has been nothing short of incredible thanks to our amazing customers. We recently forayed into the US market to supercharge data-driven marketing for companies with our intelligent platform.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">On that note, Lemnisk is excited to welcome <\/span><b>Timothy R. Steele as Senior Vice President &#8211; US Sales &amp; Operations<\/b><span style=\"font-weight: 400;\">. In his role, Tim will be leading our expansion in the US market. With a career spanning over 25 years, he has a deep passion and understanding of the marketing technology space, client verticals, and the transformative value of a Customer Data Platform.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2913\" src=\"https:\/\/www.lemnisk.co\/blog\/wp-content\/uploads\/2021\/08\/Tim_Image.png\" alt=\"Timothy R Steele | Lemnisk US Expansion\" width=\"700\" height=\"366\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u201cLemnisk\u2019s value proposition includes an <\/span><i><span style=\"font-weight: 400;\">innovative customer data and personalization platform that bundles managed services. Our cost-effective solution enables companies to deliver the best ROI through real-time personalization and orchestrating cross-channel customer journeys at scale. With Tim on board, we are looking forward to developing meaningful partnerships with organizations across diverse industry verticals in the US<\/span><\/i><span style=\"font-weight: 400;\">\u201d, said Subra Krishnan, CEO, Lemnisk.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you are evaluating a CDP for your US-based firm, do drop your contact details <\/span><a href=\"https:\/\/www.lemnisk.co\/contactus\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\"> or directly connect with <\/span><a href=\"https:\/\/www.linkedin.com\/in\/timothyrsteele\"><span style=\"font-weight: 400;\">Tim on LinkedIn<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h5>By Bijoy K.B | Senior Marketing Manager at Lemnisk<\/h5>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Customer data is getting more and more valuable with time. With the impending deprecation of third-party cookies, global enterprise marketeers have realized the importance and immense potential of first-party customer data. Using advanced solutions such as Customer Data Platforms (CDPs), they are able to unify data, extract actionable insights, and activate them across multiple channels [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,58,126,75,70],"tags":[19,8,34,47],"class_list":["post-2896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-blogs","category-customer-data-platform","category-digital-marketing","category-martech","category-personalization","tag-customer-data-platform","tag-digital-marketing","tag-martech","tag-personalization"],"_links":{"self":[{"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/posts\/2896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/comments?post=2896"}],"version-history":[{"count":9,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/posts\/2896\/revisions"}],"predecessor-version":[{"id":2915,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/posts\/2896\/revisions\/2915"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/media\/2907"}],"wp:attachment":[{"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/media?parent=2896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/categories?post=2896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lemnisk.co\/blog\/wp-json\/wp\/v2\/tags?post=2896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}